AI search is a real discovery channel and storefront, and most merchants can't track, analyze and improve it. Microscope AI solves this, and it’s now easier for Shopify merchants to install and use Microscope.
Shoppers now ask ChatGPT, Perplexity, and Gemini what to buy, and the answers decide who gets the sale. Shopify's own data shows AI-driven traffic to stores up roughly 8x since the start of 2025, with orders from AI search up 15x. Adobe reports that shoppers arriving from AI tools convert about 42% higher than other traffic — which makes sense, because someone asking an assistant for a specific recommendation isn't browsing, they're buying.
The problem is you can't win a shelf you can't measure and improve.
What Microscope helps all Brands and Retailers with:
Microscope is an analytics and improvement solution for AI searches and Agentic Commerce.
We analyze visibility and provide actionable recommendations for your products to be well-positioned across ChatGPT, Gemini, Claude, and Google AI Overviews — by SKU, not by a single vague brand score. Then we tell you what to fix: site structure, product copy, reviews, the things AI engines actually weigh.
What's new today
Microscope has been live since 2025, and supported product catalog imports from Shopify, commercetools and other platforms since launch. Today we’ve made it one click from the Shopify App Store, with integrated use of Microscope AI within the Shopify admin.
Catalog sync is automatic — your products flow into Microscope, and stay current as your catalog changes. The time between "I want to see my AI visibility" and "Here is how you can improve" is now a few minutes.
Get started.
Install Microscope from the Shopify App Store, connect your catalog, and run your first audit. You'll see where AI search recommends your products, where it doesn't, and how to improve.
One thing to note: Microscope is not a Shopify-only tool. We work with merchants on any ecommerce platform.
The Microscope AI measurement layer doesn't care what your store runs on, but since we had the opportunity to make the install and use of Microscope simpler for Shopify merchants, we went ahead and did so.
